Google Merchant Center (Google Shopping)

Upload your products to Google Shopping and get thousands of new, highly qualified visitors on your online shop.

With 510+ ratings and an average of 4.7/5 on PrestaShop Addons (as of December 2017), this module is way ahead of its competition and has many advantages.

Thanks to this module, maximize your chances of being well ranked on Google Shopping in the shortest time possible!

*** ELECTED JURY'S FAVORITE AT PRESTASHOP AWARDS 2014 CEREMONY ***

WHAT THIS MODULE DOES FOR YOU

• Instantly boost your traffic ! Google Shopping and Adwords benefit from hundreds of millions of hits each month. Moreover this traffic is highly targeted and brings qualified visitors to your shop
  
  
• Increase your sales and ROI : Because traffic is extremely targeted, Google Shopping and Google Adwords Shopping Campaigns provide you with one of the highest return on investment rates compared to other marketing channels and is very cost effective
  
  
• Present in over 37 countries as of today, Google Shopping is a fast track start for international expansion
  
  
• With more than 6000 copies sold on Addons marketplace, 510+ reviews and an average 4.7/5 rating, our Google Merchant Center module is hands down the most robust, accurate, powerful and complete module for Google Shopping.
  
  
• We also have extensive knowledge and experience on the ins and outs of Google's rather complex requirements, and our tech support team will gladly help answer your questions to the best of their ability!

The position of your products in these results depends largely on the quality of your feed and completeness of your data. The more information you include, the better the results ! This module will let you achieve just that and maximize your chances of obtaining good rankings on Google Shopping, while minimizing the time you will need to spend to have all your products accepted by Google.

For power users and SEM agencies, for even more great features, including advanced custom labels management, promotions feed and quick inventory feed, you may be interested in purchasing the PRO version of the Google Merchant Center module.

CUSTOMER BENEFITS

You will surely attract new customers: between a text ad or a visual ad available through Google Shopping, users will be more inclined to click on visual advertising!
Your current customers will also surely like this visual effect, and they will find your products easier!

TECHNICAL FEATURES

Fully international and multishop

• Fully compatible and compliant with the multishop feature
• Supports multiple feeds for multiple countries, languages and currencies
• Compatible with countries that have multiple languages for a single country, such as Switzerland
• Compatible with multiple feeds for countries that share a language but have different currencies (such as US and UK)
• Perfect management of multiple currencies between your product feeds and your PrestaShop website to make sure your PrestaShop website will display your products with the correct currency for each feed, and insure Google will accept all your feeds for all your countries

The most comprehensive set of features to comply with Google's many requirements

• Product variants and product with attributes
• Taxes display management : you can decide for each of your feeds, whether you wish to display prices with tax or not
• Perfect control over which products to export, down to single products and single attribute combination exclusions, the highest level of granularity any Google Shopping module offers
• Multiple images
• Ability to generate multiple products for products with attributes
• Specific URL's for products with attributes (for the PrestaShop versions superior or equal to 1.5)
• Automatically optimizes your titles
• Advanced management of product identifiers (GTIN and MPN) to let you easily decide where the information will be pulled from and minimize the time you will spend on adjusting references in your catalog
• Implements Google's g:identifier_exists option for products without identifier codes such as custom products or some clothing items
• Management of multiple attribute groups for sizes and colors
• Apparel specific options

Perfect integration of Google product categories and Google AdWords

• Integration with Google Adwords via adwords_labels and adwords_grouping tags
• User-friendly, keyword search based system to fill your Google Product categories, just like you would find on Google's own website
• Ability to update the module's database of Google Product Categories live from Google's website

Control over which products you send to Google

You may not want to send your entire catalog to Google. Either because some items may generate too many warnings from Google due to requirements on product identifiers, or Google Adwords may also make it unprofitable on some items. We give you several possibilities:

• Select which product categories to export
• Option to exclude specific products and even specific individual attribute combinations
• Option to exclude specific products based on a minimum price level
• Option to exclude out-of-stock products
• Option to exclude products with missing unique identifiers (EAN / UPC or MPN)

An unprecedented level of robustness, ease of use and built-in-help

• Great results in Google Shopping rankings quality
• Slick AJAX based XML feed update system allowing for updates without PHP time-outs even for the largest catalogs
• A world premiere : integrated product data diagnostic and optimization tool linked to an online FAQ. The module takes you by the hand and walks with you all the way, to help you submit the best possible quality feed to Google and get rid of any warnings about your data
• Built-in help section
• Includes a file for setting up a CRON task on your server to automatically update your feed and synchronize it with Google
• Includes a file to generate the XML dynamically / "on the fly" so you can still keep your feed updated automatically, even if you cannot set up a CRON task on your server

We guide you in the creation of your new feed : connect you from now to our FAQ with screenshots.

INSTALLATION

Though there is no monthly subscription to use the service, and while you can get free clicks in the "Shopping" results of the main Google search engine, Google does require you to set up at least one Google Adwords shopping campaign, that generates a cost per click. You will therefore need to allocate a budget, even a small one.

WORKS WITH AND PERFECTLY COMPLEMENTS OUR OTHER GOOGLE MODULES

BusinessTech is specialized in the development and publishing of Google modules for PrestaShop. Visit our complete catalog : Google & Advertising.

This module is developed by BusinessTech, certified PrestaShop developer, with over 8 years of experience working with Google and Facebook and 4 times winner of PrestaShop Awards. You are guaranteed to buy a robust, reliable and quality module.
Furthermore, at BusinessTech, we have a fast and efficient tech support : when you contact us, you are talking directly to the developers, so you are sure to be well informed !