Get perfect visibility on your Adwords campaigns’ ROI and profitability with this state-of-the-art Google module.
Version | 2.2.10 |
Compatibility | v1.6 - v1.7.x of PrestaShop |
Translations | |
Benefit | Development stats |
Benefit | Promotion |
Get perfect visibility on your Adwords campaigns’ ROI and profitability with this state-of-the-art Google module.
This state-of-the-art module, coded according to Google’s latest specifications, will allow you to correctly send to Google Adwords all your conversions and amounts, so that you can then obtain vital accurate ROI (Return On Investment) data in your Google Adwords account.
Thanks to a very good conversion tracking, you'll be able to optimize your AdWords campaigns with visuals and texts that match your customers. Your customers will appreciate seeing ads tailored to their needs.
This in turn will allow you or your SEM agency to continually monitor results, work on keywords, CPC bids and wording, fine-tune your budget and improve overall campaign performance !
By installing this module you put code snippet (tag) into your website’s order confirmation page (or into the last step of the order funnel) to track conversions made by your customers after having clicked on one of your Google AdWords ad. The collected pieces of information, in particular conversion total values and order references, are then sent to Google in order to be processed and then used to analyse the performance of your AdWords campaigns. Regarding this, we remind you that, as responsible for the use of personal data of your customers and visitors and in order to respect the new European General Data Protection Regulation, you must clearly inform your users of this, in an easily accessible documentation (e.g. your Terms and Conditions). You must provide them with the link that will direct them to Google’s personal data policy (https://policies.google.com/privacy/update). You also must inform them of their rights, in particular their right of opposition to the use of their personal data and the means to assert their rights.
We decline all responsability in case of non-compliance with the above mentioned Regulation.
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